Ongoing social video and culture content production for NaviStone, a Cincinnati martech leader. Multi-format batch production means weeks of content gets produced in one on-site session.
NaviStone is a Cincinnati-based martech company that helps brands connect anonymous website visitors to direct mail campaigns. Their marketing team runs an active social presence across LinkedIn, Instagram, and their website, which means consistent, high-quality video is a constant need.
Our engagement runs on a bi-monthly to quarterly cadence, with bonus projects throughout the year as needed. Coordinator Alex Beckham handles planning and logistics. We show up to their office, run a structured afternoon of multi-format content, and deliver enough material to fuel their social and web channels for weeks.
The pace matches how modern social content actually gets used, not how traditional production companies want to produce it. NaviStone team members regularly share clips to their personal LinkedIn audiences, extending the organic reach beyond NaviStone's own channels.
The trick to producing weeks of content efficiently is running multiple formats off the same setups. Each of these can be shot together in a single session or split across separate shoot days, depending on what fits the program and the cadence the team is posting at.
Short, sharp talking-head reels for LinkedIn and social. Written scripts, live teleprompter, controlled lighting. Perfect for thought-leadership content.
Natural conversations between team members. Two-camera coverage, wireless audio, multiple clip angles from a single recording session.
Behind-the-scenes culture footage, office ambiance, team moments. The softer content that humanizes the brand between thought-leadership posts.
Polished horizontal product description and service-page videos for the NaviStone website. Cinema-grade lighting, scripted delivery, finished for the brand's main marketing surfaces.
Why it works: Batch production turns video from an expensive one-off project into a content utility. The team plans topics in advance, shows up to a single afternoon shoot, and walks away with enough material for a month of posting. No revisions cycles on dozens of separate projects. No production bottlenecks. Just content that keeps pace with the calendar.
Max is incredibly easy to work with and has top notch equipment. His work speaks for itself. He turns around content quickly, and the quality is consistent every time. Having a production partner who can handle our content calendar instead of being another thing on it has been a huge win for our team.
Agency white-label production partner. Multi-client output across manufacturing, real estate, and events.
See the full range of work across brand films, ongoing content programs, and agency-partner productions.
Tell us about your posting cadence and the formats you need. We'll come back within a business day with a batch program scoped to your calendar.
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